Responsive Web Design
We believe in producing a series of documents that act as a visual guide that will represent the skeletal framework of your website. This connects the conceptual structure (sitemap) to the visual design of the site. It depicts the page layout or arrangement of the website’s content, including interface elements and navigational systems, and how they work together. At this stage they lack typographic style, colour, or graphics, as the main focus lies in functionality, user behaviour, and priority of content.
Web designers take care of all the graphics on your brand new website. They will ensure the interface design, user experience design, navigation, layout, fonts, branding and concepts all fit in with the end-user journey and with align this with the business branding.
Your website looks and works well, but now it needs to engage your audience with quality content that sells your brand. Our writers draw out the benefits and features of your business and get your key messages across in a persuasive manner. They can even continue to populate your site with SEO blogs long after the site has been developed to keep users coming back. Our copywriters will have studied your business and know the client buying journey, and are best placed to integrate with your long term strategy.
Our developers adhere to the latest industry, best practice and google standards. They then commence with cross browser checks, functionality checks, validation and index your site on search engines with the use of web master tools. We integrate all our sites with Google analytics and our developers can install e-commerce tracking, multi-channel campaign analysis, performance monitoring, and create custom dashboards so you can analyse your web traffic effectively.
Websites that empower your business
Here at Excentra we don’t just sell you a website from a template. We take great care to understand your company’s and client’s needs. This allows us to create a bespoke website that will focus on results and appeal to search engines. Your website can form a part of a marketing strategy for your business or can be a standalone project. Either way, Excentra offer professional user-centric solutions which meet your business objectives. We also believe your website should be built to last. Our technical team look at creating useful tools to optimise your site for the user journey. Our graphic designers and content writers will make the website look amazing and keep clients engaged.
- E-commerce Sites
- Content Managed Websites
- Mobile Optimised Websites
- Mobile Apps
- Landing Pages
All of which can be hosted and supported on our secure servers.Read more
Cutting-edge technology for optimum business efficiency
Our wide-ranging experience in incorporating numerous e-commerce platforms with different back office systems include CRM, CMS, ERP and retail management systems, all with the aim of increasing proficiency within your business.
Successful consumer portals portray the vast potential of online markets. Combine this with good quality content, community and commerce, with the requisite security for optimised e-business operations and you have a website that is profitable.
Having said that, it comes as no surprise then that businesses want to capitalise on the power of portals for increased revenues and improved relationships with vendors and clients. Excentra can show you how.
B2B e-commerce websites
Excentra develop e-commerce designs that will generate an increase in online sales.
We believe e-commerce is based on the user-journey. This is why we work collaboratively to complete a user persona workshop. We offer real user testing, user experience and user flows to map out the entire journey from start to finish, with commercial focus on conversion, upsell and completion.
We have delivered a number of mobile sites, built specifically for purpose. It’s important to remember though, that bespoke mobile sites aren’t the same as mobile friendly websites. Mobile websites ensure the structure of the view on mobile highlights the information in order of relevance for the on-the-go visitor.
User-interface and User-experience design
It’s no secret that interface and experience for the customer is a critical aspect to web design and development. The UI and UX should be kept simple, without distractions, so that the user can follow through to the call to action with ease. Your customer’s needs are taken care of with our UX designs engineer interfaces that are user specific.
A well-designed landing page can increase conversions – whether that is for a PPC campaign or an e-mail marketing campaign, a landing page is a results-orientated page which directs visitors to exactly what they are looking for.
Excentra specialise in website and email hosting on our VPS, cloud and dedicated servers. WE can host and support your WordPress, X-Cart and Magento website on our secure Managed Servers.